Bryce Thomson

Revenue Growth Strategist for Local Service Businesses

I run marketing for Romex Pest Control, a top regional provider in the south central US that went through an exit. Revenue from marketing is up 91% since I got there. I do the same work for a few local businesses on the side. Safe to say, I love transforming local businesses.

I was in sales before marketing, so lead counts don’t do much for me. Most marketing stops the second the phone rings and somebody calls that a win. I care what happened after. We get the phone ringing, make sure they turn into booked jobs instead of dying in a voicemail, then show you which campaigns actually make you money.

That last part is the one nobody’s ever done for them. You stop guessing which half of the budget works. Check out my case studies below, with real numbers.

Built for local service operators

  • HVAC
  • Plumbing
  • Pest Control
  • Roofing
  • Garage Doors

+91% revenue increase
in a year.

Skills

What I Do and How I Work

What I Do

Hard skills

Get Found

  • Google Ads & Local Services Ads
  • SEO and AEO (showing up in Google & AI answers)
  • Conversion-focused websites

Turn Leads Into Booked Jobs

  • Speed-to-lead AI automations in GoHighLevel to book clients 24/7
  • Offer positioning
  • Review generation
  • Consultative sales consulting (NEPQ)

Prove What Worked

  • Call tracking and CRM attribution, from first click to paid invoice

AI Tools I Use

  • Claude & Perplexityresearch, strategy, and first drafts of ad and site copy, paired with SpyFu
  • GoHighLevel AIAI agents trained on your business and brand
  • n8nAI-powered integration workflows, so all your systems can communicate together
  • Abacus AIdesign prototypes and agentic development tools

How I Work

Soft skills

  • Honest communication

    I'll tell you when something isn't working, even if it's my campaign.

  • Relationship building

    Years of knocking doors taught me to read people and build trust in the first minute.

  • Team coaching

    I work with your CSRs and office staff so leads actually turn into booked jobs.

  • Reliability

    I do what I said I'd do, when I said I'd do it.